{"id":30940,"date":"2025-10-20T15:10:18","date_gmt":"2025-10-20T14:10:18","guid":{"rendered":"https:\/\/intelligence.ensider.de\/?p=30940"},"modified":"2025-10-20T15:11:29","modified_gmt":"2025-10-20T14:11:29","slug":"media-days-munich-2025-media-in-transition-communities-ki-and-new-power-relations","status":"publish","type":"post","link":"https:\/\/intelligence.ensider.de\/en\/2025\/10\/20\/medientage-muenchen-2025-medien-im-wandel-communities-ki-und-neue-machtverhaeltnisse\/","title":{"rendered":"MTM 25: Media in transition - communities, AI and new power relations"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"30940\" class=\"elementor elementor-30940\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eb8271d elementor-section-full_width elementor-section-height-default elementor-section-height-default creativo-sticky-disabled\" data-id=\"eb8271d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;enable_creativo_sticky&quot;:&quot;disabled&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6bbcb817\" data-id=\"6bbcb817\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74b76af4 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"74b76af4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"211\" data-end=\"517\">The Media Days Munich 2025 are characterised by far-reaching changes in the media world. From 22 to 24 October, the industry will meet in Munich to discuss strategies, technologies and business models that will reshape the relationship between producers, platforms and audiences.<\/p><p data-start=\"519\" data-end=\"891\">The focus is on topics such as artificial intelligence, community-based media models and the shift in media power in digital ecosystems. It becomes clear that traditional structures are increasingly being challenged by creator-driven formats, data-based decisions and new forms of interaction between content providers and target groups.<\/p><p data-start=\"893\" data-end=\"1499\">Tobias Schiwek, CEO of the pan-European media company We Are Era, provides an example of this. In his article, he shows how communities are becoming key drivers of the content economy. He explains how the balance of power is shifting in the digital content market, which platforms are currently particularly influential and why traditional TV and streaming providers should better understand the dynamics of the creator economy. The lecture is part of the programme focus on social media, TV and streaming and is part of the discussion on new forms of media value creation.<\/p><p data-start=\"1501\" data-end=\"1796\">With formats such as this, the Munich Media Days once again emphasise their claim to offer orientation and exchange in a media landscape that is reinventing itself through technological innovation, social change and an increasingly networked audience dynamic.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-6f80f46 e-flex e-con-boxed creativo-sticky-disabled e-con e-parent\" data-id=\"6f80f46\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;enable_creativo_sticky&quot;:&quot;disabled&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27580de elementor-widget elementor-widget-text-editor\" data-id=\"27580de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1798\" data-end=\"1812\">\u00a0<\/p><p data-start=\"1798\" data-end=\"1812\"><strong data-start=\"1798\" data-end=\"1810\">Source:\u00a0 <\/strong><a href=\"https:\/\/medientage.de\/medientage-muenchen-2025\/\">Media Days Munich 2025\u00a0<\/a><\/p><h5>\u00a0<\/h5><h5><strong>Image generated with AI, chat GPT<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Die Medientage M\u00fcnchen 2025 stehen im Zeichen tiefgreifender Ver\u00e4nderungen in der Medienwelt. Vom 22. bis 24. Oktober trifft sich die Branche in M\u00fcnchen, um \u00fcber Strategien, Technologien und Gesch\u00e4ftsmodelle zu&#8230;<\/p>","protected":false},"author":18,"featured_media":30945,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-minimal.php","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[51,53],"tags":[],"class_list":["post-30940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-filmwirtschaft","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts\/30940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/comments?post=30940"}],"version-history":[{"count":6,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts\/30940\/revisions"}],"predecessor-version":[{"id":30948,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts\/30940\/revisions\/30948"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/media\/30945"}],"wp:attachment":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/media?parent=30940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/categories?post=30940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/tags?post=30940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}