{"id":36510,"date":"2026-09-22T08:07:07","date_gmt":"2026-09-22T07:07:07","guid":{"rendered":"https:\/\/intelligence.ensider.de\/?p=36510"},"modified":"2026-09-22T08:08:12","modified_gmt":"2026-09-22T07:08:12","slug":"prog-calls-for-greater-transparency-regarding-zdf-contracts","status":"publish","type":"post","link":"https:\/\/intelligence.ensider.de\/en\/2026\/09\/22\/prog-verlangt-mehr-transparenz-bei-zdf-auftraegen\/","title":{"rendered":"PROG calls for greater transparency regarding ZDF contracts"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"36510\" class=\"elementor elementor-36510\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eb8271d elementor-section-full_width elementor-section-height-default elementor-section-height-default creativo-sticky-disabled\" data-id=\"eb8271d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;enable_creativo_sticky&quot;:&quot;disabled&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6bbcb817\" data-id=\"6bbcb817\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74b76af4 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"74b76af4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"isSelectedEnd\"><span class=\"iJBc4W_changedText\">How much of the programming broadcast on ZDF actually comes from independent producers \u2013 and how much from its own subsidiaries? <\/span>PROG Producers of Germany is calling on <span class=\"iJBc4W_changedText\">Channel<\/span> greater transparency in the <span class=\"iJBc4W_changedText\">Contract award and<\/span> is particularly evident in <span class=\"iJBc4W_changedText\">Fiction and documentary: a need for clarification.<\/span><\/p><p class=\"isSelectedEnd\"><span class=\"iJBc4W_changedText\">The association welcomes ZDF in principle<\/span> as a key partner of the independent film production industry and highlights its importance for cinema, emerging talent and <span class=\"iJBc4W_changedText\">successful co-productions. At the same time, PROG reports that it has observed an increasing shift in commissioning practices to the detriment of independent producers and licensors.<\/span><\/p><p class=\"isSelectedEnd\"><span class=\"iJBc4W_changedText\">The association sees a problem in the way the procurement data has been presented to date. The ZDF report on public procurement distinguishes between<\/span> not sufficiently categorised by format and broadcast slot<span class=\"iJBc4W_changedText\">. <\/span>From PROG\u2019s point of view, this would not allow for <span class=\"iJBc4W_changedText\">understand<\/span>, whether the requirement set out by ZDF \u2013 to award less than a third of contracts and licences to affiliated companies \u2013 is <span class=\"iJBc4W_changedText\">is actually adhered to in the individual programme areas.<\/span><\/p><p class=\"isSelectedEnd\"><span class=\"iJBc4W_changedText\">PROG<\/span> therefore calls for a more detailed <span class=\"iJBc4W_changedText\">A breakdown of the data. This is the only way to make an objective assessment of the conditions under which independent production companies compete with ZDF\u2019s subsidiaries for contracts and co-productions.<\/span><\/p><p class=\"isSelectedEnd\"><span class=\"iJBc4W_changedText\">\u201eIn the interests of a fact-based debate\u201c, the ZDF must analyse and publish the relevant data, demands <\/span>PROG Managing Director Julia Maier-Hauff<span class=\"iJBc4W_changedText\">.<\/span><\/p><p>To mark the occasion, ZDF had <span class=\"iJBc4W_changedText\">At the recent Producers\u2019 Day, the producers, for their part, emphasised the importance of collaboration with the production industry<\/span>. According to the broadcaster <span class=\"iJBc4W_changedText\">ZDF is<\/span> more than 800 million euros <span class=\"iJBc4W_changedText\">the largest single client of the German creative industries every year.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-6f80f46 e-flex e-con-boxed creativo-sticky-disabled e-con e-parent\" data-id=\"6f80f46\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;enable_creativo_sticky&quot;:&quot;disabled&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27580de elementor-widget elementor-widget-text-editor\" data-id=\"27580de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.prog.film\/positionen-aktuelles\/zdf-ist-wichtiger-partner-appell-fur-mehr-transparenz-bei-der-auftragsvergabe-an-sendertochter?utm\"><strong>To the press release <\/strong><\/a><\/p><h5>\u00a0<\/h5><h5>Image: \u00a9 Unsplash<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Wie viel Programm beim ZDF landet tats\u00e4chlich bei unabh\u00e4ngigen Produzenten \u2013 und wie viel bei den eigenen Tochtergesellschaften? PROG Producers of Germany fordert vom Sender mehr Transparenz bei der Auftragsvergabe&#8230;<\/p>","protected":false},"author":18,"featured_media":36511,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-minimal.php","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[51,53],"tags":[],"class_list":["post-36510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-filmwirtschaft","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts\/36510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/comments?post=36510"}],"version-history":[{"count":4,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts\/36510\/revisions"}],"predecessor-version":[{"id":36515,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/posts\/36510\/revisions\/36515"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/media\/36511"}],"wp:attachment":[{"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/media?parent=36510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/categories?post=36510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/intelligence.ensider.de\/en\/wp-json\/wp\/v2\/tags?post=36510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}