Amazon MGM Studios plans to establish its own international cinema distribution division as its current partnership with Warner Bros. expires at the end of 2025. This move marks a significant strategic decision to gain more control over worldwide film releases and strengthen its market position in the global cinema market. Amazon is pursuing the goal of optimising its distribution processes and positioning itself better in an increasingly competitive environment.

Following the 8.5 billion dollar takeover of MGM by Amazon three years ago, the company has shown an increased interest in cinema releases. Films such as Creed III, which was a huge success with global sales of $276 million and the best opening weekend in franchise history, underline the potential Amazon sees in maximising cinema releases - beyond just streaming.

By internalising distribution, Amazon MGM not only wants to take control of its international film sales, but also diversify its revenue streams. The decision to separate from Warner Bros. and set up its own distribution division demonstrates Amazon's commitment to becoming a serious player in the international film business and setting itself apart from traditional Hollywood studios.

This move comes at a time when Hollywood is struggling with challenges in many areas and is at risk of losing touch with new market demands. Amazon is using this opportunity to capitalise on the weaknesses of traditional studios and play a bigger role in global cinema. The development of its own international distribution division could represent a turning point in Amazon MGM's cinematic strategy and further strengthen its market position in the long term.

FILMTAKE reports in detail.

Image: Amazon MGM Studios