Around 800 guests from politics, the media and the film industry came together at this year's Production Alliance festival in Berlin. In the Tipi am Kanzleramt, industry representatives and politicians discussed the future of German film - with a clear focus on reforms and international competitiveness.

Minister of State for Culture Dr Wolfram Weimer called for more attention and creative freedom for the industry. His goal: an internationally competitive funding system that paves the way for German productions to reach the red carpets from Cannes to Locarno. Hamburg's Senator for Culture, Dr Carsten Brosda, also spoke out in favour of a modern funding system - including tax incentives and investment obligations for streaming services.

Michelle Müntefering, the new CEO and spokesperson of the Production Alliance's Executive Board, emphasised the importance of strong networks and a fair "level playing field". She announced a close alliance with politicians in order to future-proof film funding in Germany.

Prominent filmmakers such as Tom Tykwer, Maria Schrader, Karoline Schuch and many others gave the evening additional glamour - and showed that German film wants to grow, keep up internationally and continue to develop courageously.

 

To the press release 

 
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